The Village of Whitefish Bay’s Community Development Authority (CDA) provides financial incentives on a competitive and discretionary basis to business and property owners with exceptional projects that further the vision and mission of the Silver Spring Drive Business District. The primary objective of the grant program is to contribute to projects that otherwise may not occur and achieve one or more of the following:

• Create engaging spaces, encourage social spaces, and promote pedestrian activity through upgrades to storefronts, façades, and streetscape features.
• Attract new businesses and encourage business development that improve the district’s retail mix and commercial density through building expansions or interior renovations.

This discretionary grant program offers up to a 50% reimbursement for eligible improvements that incentivize private sector investments. The minimum project budget is $20,000. Eligible projects must be located within the investment focus area.